Keep moving forward is designed to keep you in the know about Disney Parks and Resorts along with Consumer Products and Studio Entertainment!
So How Did This all Start?
"I only hope that we don't lose sight of one thing - that it was all started by a mouse"- Walt Disney
The Birth of the Happiest Place On Earth. - Disney Parks
In 1955 Disney opened there doors in Anaheim, California and introduced the world to the power of imagination. Disneyland was a safe, clean, and polished theme park that kids ages 1-102 that other theme parks of this time could never stand up to. The success and popularity of the Disneyland gave wings to a new project. Disney officials kept moving forward to open doors to Disney world located in Lake Buena Vista FL on October 1st 1971. Today in 2009 Disney has go to infinity and beyond with parks in Hong Kong, Paris, and Tokyo, as well as a Vacation Club, Resorts around the glob, and popular Cruise Line.
My Pal Mickey - Disney Consumer Products
Mickey Mouse, everyone's best friend was the first spark for Disney consumer products. After his debut on the cover of a childrens writing tablet the Disney consumer product expanded to Disney Toys, Disney Apparel, Accessories & Footwear, Disney Food, Health & Beauty, Disney Home, Disney Stationery, Disney Publishing and Disneystore.com
Steamboat Willie - Disney Studio Entertainment
Disney Has come far from their 1928 release of Steamboat Willie, Mickey's third film debut. Today Disney Studios distributes pictures and performances under Walt Disney Pictures, Walt Disney Animation studios, Pixar Animation Studios, Disney Toon Studios, TouchStone Pictures, Miramax Films, Walt Disney Home Entertainment, Disney Theatrical Productions, Disney Live Family Entertainment, Disney On Ice, Walt Disney Records, and Hollywood Records.
The Mind Behind The Magic - The Mission Of Disney
"The mission of The Walt Disney Company is to be one of the world's leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world."
* Every Company has to uphold their reputation and take in to consideration the challenges they face and the Opportunities the can embrace.
This is what i think Disney Should be looking into:
Reputation: Disney strives to be family friendly a great entertainment source for all ages.
Challenges
Parks and Resorts
- Keep their visitors safe
- Attractions that appeal to all ages
- Keep attractions innovated and have room for growth
- Competing with other theme parks
Consumer Products
- Safe products
- Appeal to all ages
- Competing with other brands
Studio Entertainment
- Creating entertaining, innovative films and performances
- Obtaining a wide demographic
Opportunities
Parks and Resorts
- Expand parks around the globe
- Renovate and re release rides and attractions
- Use new films and consumer products to design attractions and rides
Consumer Products
- Expand product lines
- Use film releases and attractions from the parks and studio entertainment to design products
- Create products for all ages
Studio Entertainment
- Feed off new fads and trends to keep up with growing public
- Create Disney performances that travel from city to city
- Work with up and coming celebrities for films and performances
- Expand the Disney Channel to both younger and older children
Mickey Mouse, everyone's best friend was the first spark for Disney consumer products. After his debut on the cover of a childrens writing tablet the Disney consumer product expanded to Disney Toys, Disney Apparel, Accessories & Footwear, Disney Food, Health & Beauty, Disney Home, Disney Stationery, Disney Publishing and Disneystore.com
Steamboat Willie - Disney Studio Entertainment
Disney Has come far from their 1928 release of Steamboat Willie, Mickey's third film debut. Today Disney Studios distributes pictures and performances under Walt Disney Pictures, Walt Disney Animation studios, Pixar Animation Studios, Disney Toon Studios, TouchStone Pictures, Miramax Films, Walt Disney Home Entertainment, Disney Theatrical Productions, Disney Live Family Entertainment, Disney On Ice, Walt Disney Records, and Hollywood Records.
The Mind Behind The Magic - The Mission Of Disney
"The mission of The Walt Disney Company is to be one of the world's leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world."
* Every Company has to uphold their reputation and take in to consideration the challenges they face and the Opportunities the can embrace.
This is what i think Disney Should be looking into:
Reputation: Disney strives to be family friendly a great entertainment source for all ages.
Challenges
Parks and Resorts
- Keep their visitors safe
- Attractions that appeal to all ages
- Keep attractions innovated and have room for growth
- Competing with other theme parks
Consumer Products
- Safe products
- Appeal to all ages
- Competing with other brands
Studio Entertainment
- Creating entertaining, innovative films and performances
- Obtaining a wide demographic
Opportunities
Parks and Resorts
- Expand parks around the globe
- Renovate and re release rides and attractions
- Use new films and consumer products to design attractions and rides
Consumer Products
- Expand product lines
- Use film releases and attractions from the parks and studio entertainment to design products
- Create products for all ages
Studio Entertainment
- Feed off new fads and trends to keep up with growing public
- Create Disney performances that travel from city to city
- Work with up and coming celebrities for films and performances
- Expand the Disney Channel to both younger and older children
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