Out of the Disney Vault and in Stores Today!

Originally released December 21st 1937 Walt Disney's first full length feature production Snow White and the Seven Dwarfs is coming out of the vault and back on to family room televisions. The classic has been re-released and will be available on DVD on October 6, 2009. You can find more information on Snow White and other Disney Classics at the Disney Vault Website. Disney also offers quick and easy shopping out of their vault at their Disney Store online.



Also new in Disney Consumer Products is Toy Story Mania For Nintendo Wi. The game is based on Disney's popular new 4D attraction located at their Hollywood Studios in Disney World, and Disney's California Adventure. The game is another way to get everyone excited for their 3D release of double feature Toy Story 1 and 2 coming to theaters October 2, 2009, and Toy Story 3 in theaters June, 18th 2010 . The game features 3D carnival inspired shooting games with all of your favorite toy story characters.


After personally experiencing this attraction at Walt Disney's Hollywood Studios I was very impressed. The ride was a big step up from their Buzz Lightyear Space Ranger Spin which is still located in the Magic Kingdom. The New ride Toy Story Mania is a spinning 3D adventure fun for those of any age. My favorite part of the ride was the scenery they provided, you really do feel like you are in a world of toys. For a sneak peak on the new ride check it out hereI think that re-releasing Toy Story 1 and 2 in 3D is the best campaign to promote Toy Story 3. The double feature will grab great attention in theaters and already has people talking about their expectations for Toy Story 3. I also think the new ride is another great way to promote the Toy Story Brand. Disney held a press conference the day of Toy Story Mania's opening in Walt Disney World, and made sure to put a full force of adverting for their new attractions and movies. The Toy Story brand is one we can all relate to and I think Disney is doing a great job to get those of all ages to fall back in love with Woody and Buzz.