Thursday, October 22, 2009

How Disney Makes Everyone's Dreams Come True

Walt Disney Gives Back

Walt Disney himself was a person who gave back. During his life he frequently visited children in hospitals and guided the company he created to become supportive of many organizations and to help children in need.


The Heart of Disney- To help children and families in need, as well as protect our environment and our future.


Disney Focuses on corporate giving in many ways:
-Special wishes for children with life threatening medical conditions
-Financial support for children’s hospitals
-Disney care packages for children in hospitals
-Disaster relief such as events of earthquakes and natural disaster
-Boys and Girls Club of America
-Community service projects such as Disney Minnie which supports youth lead projects around the world.
-Disney worldwide conservation fund- the study of wildlife protection and habitats
Check Out Disney's Corporate Giving Website

Employee Volunteers

VoluntEARS – in progress for over 25 years, and have donated 5 million hours in over 42 countries.
-Employees volunteer in a variety of areas such as ; children and families, arts and creativity, and community service
-They are involved with reading programs for children, tutoring programs, theater programs, science programs, mural painting in public places, family volunteer day where they pack food boxes for the homeless on the holidays, cleanup projects, home building, tree planting etc.
Check out Diney's Global VoluntEAR efforts here!!


Program Evolution
- Disney believes that along with their community outreach and volunteer efforts they will remain faithful to their traditions and continue to the support of the positive development of children and families. ” We will continue to support the positive development of children and families and be mindful of the global nature of our business, without losing sight of the local communities where our Cast Members and employees can make an immediate and long-lasting impact. With these tenets in mind, we look forward to continuing Disney's work to support communities and to reporting our progress”

How does that relate to the Disney's lines of business?
Disney strives to bring families together and to enhance the lives of children, who are our future. Giving back to children in need is another way for Disney to help our future shine. “The Walt Disney Company dedicates financial resources and various in-kind gifts to brighten the lives of children in need around the world. In 2008, Disney donated more than $209 million in cash and in-kind support to various charities around the world and continued to draw upon our unique magic to make wishes come true for children and families. “

How does the program enhance the company’s reputation?
Giving back to the community enhances the Disney Company’s reputation. This allows customers, stakeholders, competitors, and opponents to see all of the good that comes out of their company and how they are putting the hard work and money that they put into their company right back to the community. This will have the public trusting Disney as a company and feel comfortable spending money on their products and supporting their causes.

Give a Day Get a Disney Day
On January 1, 2010 when you sign up here to volunteer a day of service with a participating charity, you will get a one day FREE admission pass to any Walt Disney World Theme Park. For more information check it out here

Miss Piggy and the rest of the Muppets are excited for Give a Day Get a Disney Day more information in this clip

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